Social media beneficial?

In a time where social media is a necessity for players to get in touch with the public, athletes rely on social media sites such as Twitter and Facebook to get in touch with family, friends, and fans. The social media is viewed in many different ways and can be either used for benefit or destruction of a player.

Most athletes rely on social media sites for their boost their careers with sponsorships, teams, and fans. For example Orlando Magic’s All-Star center Dwight Howard has 2 million Facebook likes and more than 2.5 million followers on Twitter even though he does not have an NBA championship ring.

Kansas City Chiefs running back Larry Johnson was fined $213,000 for making homophobic remarks on Twitter.

The practice of using social media to bring fame and popularity has spread all over the world and is used now more than ever. The problem is that athletes do not know how to leverage the social media. For some players this is a very hard task because it has developed into a habit. Social media sites are easy to use and fast which tempts athletes to use them. If players don’t find some self-control with social media we may see many more fines.